What Are the Benefits of Vehicle Wrap Advertising? Does Your Company Need It?

If you’re looking for your next advertising method for your company, you should try vehicle wrapping! Over the past few years, businesses have switched to vehicle wraps to help advertise their business or services.

Let’s dive into the basics of vehicle wraps and why they might be beneficial to your company!

Vehicle Wrapping for Buses

What is a Vehicle Wrap?

A vehicle wrap involves a large vinyl graphic or decal applied directly over your bus’s original paint. The vinyl application process gives you the freedom to change or remove your wrap whenever you’d like, returning the vehicle to its original condition.

Vehicle wraps are used to help customize your bus, van, shuttle, or coach. Many businesses love using vehicle wraps as a form of advertising because it’s a useful and cost-efficient way to promote your business and reach new customers.

It’s also a very subtle way to gain exposure, and typically comes across as less intrusive then other forms of advertising because it’s not necessarily being forced in front of your customer’s face.

What Types of Companies Would Benefit from Vehicle Wraps?

There’s a bus wrap advertising option for almost any company. If you’re running a shuttle service, or you have a bus that you use for traveling, you should consider having it wrapped for both advertising and communication purposes.

Here are some organizations that would benefit from a vehicle wrap: 

Vehicle Wrapping for School Buses

Sports Teams

If you have a team that frequently travels on the road, there is no better way to let your competitors know that you’ve arrived then with a charter bus wrapped in your team’s colors.

Festivals and Concerts

COVID-19 has seriously limited large social gatherings.  Once festivals and concerts start back up again, you’ll want to make sure your community knows it. You can wrap your vehicle with logos, colors, and other unique designs.

Businesses for Marketing Campaigns

Wrapping your charter bus or shuttle is an effortless way to promote your brand. If you offer  shuttle services for your employees or have a vehicle that travels to different locations, take advantage of the easy advertising opportunity.

Benefits of Vehicle Wraps

If your organization has service vehicles, you should be getting them wrapped. Not only will they look great, but they help increase brand recognition.

Here are some of the many benefits to vehicle wrapping:

Unlimited Exposure

Think about it. Every time you drive your vehicle, your company will get additional exposure. Anywhere you go, the people on the road, in the surrounding buildings, or walking on the sidewalk will notice your vehicle driving by. It may even remind them that they need your services too.

Wrapped vehicles do a great job advertising to consumers in a very natural, unobtrusive way.

Attention Attracting

If people see a unique pop of color out on the road, they’re more likely to be drawn to it. Vehicles that have writing or images always attract attention. Hire a trustworthy team to make sure your wrap is professional and pleasing to the eye. Remember, your vehicle’s wrap could be someone’s first impression of your company, so you’ll want to make sure that it is done right.

Vehicle Wraps are Easy to Change

Wrapping your vehicle doesn’t mean you need to buy more vehicles or fleets if you are interested in new advertising. When you are ready to change things up, you can have your current wrap removed, and a new one applied immediately.

Fleet wraps tend to be an affordable advertisement, so it’s nice to have the flexibility to test out how different designs perform on the road!

Effortless Advertising

Even if you don’t take your vehicle out on the road, if it’s parked in your facility for hours, you’ll still get great exposure from those traveling by. Or, if someone parks their vehicle near yours, they will notice that your vehicle is wrapped, and they’ll ask themselves if they need your product or service.

If they do, they can simply take out their cell phone and take a picture of your vehicle, so that they don’t forget.

How to Get Your Vehicle Wrapped

If you’re looking to get your bus, van, shuttle, or coach professionally wrapped, contact American Bus Sales. We offer customized paint, graphics, and wraps to make your vehicle stand out on the road. Maintaining used buses is our specialty, and we’d love to help you out.

Give us a call at 866-574-9970 today with any questions you have about our services!